Born from the Heart of New Zealand Nature

Rojel was founded by two friends who saw something extraordinary in New Zealand’s untouched wilderness—its bees.

Among the wild-flowering Manuka forests of New Zealand, they witnessed not only nature’s abundance but also the rare purity and potency of what bees create.

Rojel began with a simple but powerful idea: to share these gifts with the world, without compromise.

Our Mission: Nature’s Best, Delivered with Care

From day one, our mission has been clear:
To offer the highest-quality, ethically harvested bee products that truly support human health—while honouring the environment and the bees that make it possible.


We don’t believe in shortcuts. Every product we create is a labour of love—crafted in small batches, harvested by hand, and rigorously protected through world-class standards. Our work combines the care of tradition with the courage to innovate.

 

Small batch care meets world-class Standards

  • The Land, The Bees, and the Difference

    Our bees live where nature still leads—in the remote forests of New Zealand, surrounded by wild Manuka blooms. We keep our hives intentionally small, ensuring bees never need to compete for food. They thrive, and in turn, create the most potent, health-rich products in the world.

    Rojel is a certified RMP (Risk Management Programme) operator under New Zealand’s Ministry for Primary Industries—one of the world’s strictest mandatory export regulatory systems. Every step of our process, from the hive to your hands, meets exceptional standards for sustainability, traceability, and bee welfare.

  • Craft Without Compromise

    We do everything in small batches, the careful way—because purity can’t be rushed. Our royal jelly, for example, is flash-frozen immediately after harvest to lock in potency, especially the rare 10-HDA compound—measured at over 3.1% in our product, a level virtually unmatched worldwide.

    We never dilute our products. No fillers, no fluff.

    Just pure, honest ingredients—made with science, care, and respect.

    Company Profile
 

A selection of

Our Proudest Offerings

  • 100% New Zealand

    Fresh Royal Jelly

  • Triple-Strength

    Royal Jelly Powder

  • Convenient Boost

    Manuka Premium Blend

  • Jar of Manuka Honey on a gray background

    MGo 823+

    Manuka Honey

Who We Serve

We serve wellness seekers, caregivers, gift-givers, and discerning individuals looking for something better—something real. Many are navigating serious health journeys. Others simply want to support their vitality, naturally.


When you find us, we want you to know one thing above all:
You are in good hands.


With Rojel, you’re not just buying a product. You’re receiving a gift—crafted with intention, backed by science, and delivered with genuine care.

See Our Range