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Do you operate your own hives?

Yes. We are a New Zealand Government-registered beekeeping company with apiaries located in wild forests of New Zealand. Our bee products — including fresh royal jelly — are harvested from hives we manage ourselves, ensuring complete oversight and care from hive to jar.

How and when should I take fresh royal jelly?

We recommend taking approximately 2g (about half a teaspoon) on an empty stomach, placing it under your tongue and allowing it to dissolve slowly for optimal absorption.
Fresh royal jelly has a naturally tart taste due to its acidity (approx. pH 4). First-time users may prefer to mix it with honey. Always use a wooden or plastic spoon, and avoid consuming it with sour foods such as yoghurt or plum or taking with warm water.

What is 10-HDA?

10-HDA (10-Hydroxy-2-decenoic acid) is a naturally occurring fatty acid exclusive to royal jelly and a key indicator of its quality and bioactivity.
According to international standards (ISO 12824), a minimum of 1.4% 10-HDA is required. Rojel’s royal jelly consistently exceeds 3.1%, placing it among the most potent available globally. We believe the purity and biodiversity of New Zealand’s environment play a significant role in this exceptional quality.

What’s the difference between fresh royal jelly and powdered royal jelly?

Fresh royal jelly is light yellow with a consistency like yoghurt. Due to its sensitivity to heat and air, it must be frozen immediately after harvest, making transport and storage more demanding.
To improve convenience, fresh royal jelly can be freeze-dried into powder. While many commercial royal jelly capsules use fillers such as soy or starch, Rojel’s powdered royal jelly is 100% pure — made exclusively from New Zealand-harvested royal jelly with no additives or fillers.

Are all royal jelly products sold in New Zealand made with New Zealand royal jelly?

Unfortunately, no. Many royal jelly capsules and tablets on the New Zealand market use imported raw materials — primarily from China — despite being labelled ‘Made in New Zealand’. This label often refers only to the encapsulation process. At present, there is no regulation requiring origin disclosure for these imported ingredients.
At Rojel, we proudly use only 100% New Zealand royal jelly — harvested, freeze-dried, and packaged locally. Learn More

My honey has crystallised. Is this normal?

Yes. Crystallisation is a natural process that occurs when honey’s natural sugars solidify under different temperatures. It does not indicate spoilage or a decline in quality.
To preserve its smooth texture, we recommend storing honey in a cool, dark place below 20°C. Avoid refrigeration.

Does honey expire?

Honey is naturally non-perishable. According to the New Zealand Ministry for Primary Industries (MPI), honey does not require a Best Before date for domestic sales.
However, for export purposes, guidelines apply:
• Honey: 5 years
• Bee pollen: 4 years
• Honey blends: 3 years
• Other bee products (e.g., fresh royal jelly): 3 years
All Rojel products are clearly labelled with Best Before dates in line with RMP regulations. While honey doesn’t spoil, these dates reflect the period during which quality and potency are best preserved.
(Learn more)

Why does the colour or texture of my honey vary?

As a natural product, honey’s appearance and consistency vary depending on region, season, floral source, and climate.
For example:
• Clover honey tends to be light and runny
• Pohutukawa honey is paler and creamy
• Manuka honey is thicker, with a rich amber hue

These variations are a hallmark of genuine, unprocessed honey.

What is matured honey?

Matured honey refers to honey that has been naturally ripened by bees. After collecting nectar, bees add enzymes and fan their wings to reduce moisture content. Once the moisture reaches 16–18%, the honey is sealed in wax cells for preservation.
Properly matured honey resists fermentation and retains optimal quality. Rojel honey is only harvested once this natural maturation process is complete.

What’s the difference between MGO (MG) and UMF in Manuka honey?

Both MGO (Methylglyoxal) and UMF (Unique Manuka Factor) are measures of antibacterial strength in Manuka honey.

MGO, identified by the University of Dresden in Germany, is the direct compound responsible for Manuka’s antimicrobial activity and is recognised by the New Zealand government.

Each batch of Rojel Manuka Honey is tested in NZ-accredited labs and clearly labelled with its MGO content.

MGO to UMF Conversion Guide:

MGO UMF Equivalent
50+ 3.7+
60+ 4.2+
83+ 5.0+
100+ 7.6+
200+ 8.5+
263+ 10+
512+ 15+
823+ 20+

Shipping & Returns


For questions related to delivery, please refer to our Shipping Policy. For information on refunds and returns, see our Terms of Service.